Introduction: why fandom matters to the international rise of K-pop / JungBong Choi and Roald Maliangkay
Same look through different eyes : Korea's history of uniform pop music acts / Roald Maliangkay
"Into the new world" : Girls' Generation from the local to the global / Stephen Epstein
The political economy of idols : South Korea's neoliberal restructuring and its impact on the entertainment labour force / Inkyu Kang
Despite not being Johnny's : the cultural impact of TVXQ in the Japanese music industry / Ju Oak Kim
SBS PopAsia : non-stop K-pop in Australia / Liz Giuffre and Sarah Keith
Loyalty transmission and cultural enlisting of K-pop in Latin America / JungBong Choi
Hallyu and the K-pop boom in Japan : patterns of consumption and reactionary responses / Eun-Young Jung
The dynamics of K-pop spectatorship : the Tablo witch-hunt and the double-edged sword of enjoyment / Haerin Shin
Malaysianising "Gangnam style" : a question of place and identity / Gaik Cheng Khoo
A sound wave of effeminacy : K-pop and the male beauty ideal in China / Roald Maliangkay and Geng Song.
